








MOON FRUIT 1% Bakuchiol + Peptides Retinol Alternative Serum
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Visibly reduce lines, wrinkles and improve tone, texture and loss of firmness with this clinically advanced serum with age resisting Peptide and Bakuchiol, an advanced yet gentle retinol alternative.
Product details
Recommended for: all skin types.
Target concerns:
- Fine lines and wrinkles
- Loss of firmness
- Uneven skin tone and texture
- Dryness
Meet the 100% plant-based retinol-alternative serum that promotes surface cell renewal to target the multiple signs of aging (smooths the look of fine lines and wrinkles, visibly firms and evens skin tone and texture). Gentle and clinically shown to be as effective as a retinol without the irritation, flaking or redness.
Scent: Lightly fruity
Texture: Lightweight, layerable
Color: Purple
How to use
Apply 1-2 pumps onto skin after cleansing and before moisturizing.
Ingredients
Key Ingredients:
- 1% Bakuchiol: The most researched plant alternative to retinol that targets visible signs of aging
- Plant Peptides: Multi-tasking peptides that visibly firm and tighten the face and neck
- Vegan Glycerin: Humectant draws moisture to the skin and locks it in
Full List of Ingredients:
Aqua/Water/Eau, Triheptanoin, Propanediol, C9-12 Alkane, Simmondsia Chinensis (Jojoba) Seed Oil, Cetearyl Olivate, Sorbitan Olivate, Glycerin, Melia Azadirachta Flower Extract, Bakuchiol ,Schisandra Chinensis Fruit Extract, Hydrolyzed Eragrostis Tef Seed Extract, Anigozanthos Flavidus Flower/Leaf Extract, Ficus Carica (Fig) Fruit Extract, Punica Granatum Fruit Extract, Morus Alba Fruit Extract, Ginkgo Biloba Nut Extract, Sodium Stearoyl Glutamate, Coccinia Indica Fruit Extract, Caprylyl/Capryl Glucoside Sclerotium Gum, Sodium Levulinate, Sodium Anisate, Citric Acid, Coco-Caprylate/Caprate, Decyl Glucoside, Sodium Phytate, Tocopheryl Acetate, Lauryl Glucoside, Vaccinium Angustifolium (Blueberry) Fruit Extract, Diisopropyl Adipate, Triethyl Citrate, Caprylic/Capric Triglyceride, Vanilla Planifolia Fruit Extract, Rosa Damascena Extract, Alcohol, Citrus Aurantium Dulcis (Orange) Peel Extract, Rubus Idaeus (Raspberry) Fruit Extract, Pyrus Malus (Apple) Fruit Extract, Musa Sapientum (Banana) Fruit Extract Citrus Aurantium Amara (Bitter Orange) Leaf/Twig Extract, Cinnamomum Camphora Linalooliferum Wood Extract
Recycling
- Place outer carton into paper recycling.
- Rinse the glass bottle thoroughly, and recycle.
- Unfortunately, pumps cannot be recycled due to their many mixed parts. That's why Herbivore is moving to pumps that contain post-consumer recycled materials. Please dispose of them properly.
Clinical Results
- 98% agreed skin didn’t get irritated like with retinols they’ve used before
- 84% agreed skin looked firmer
- 84% agreed wrinkles & fine lines look smoother and less noticeable

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Frequently Asked Questions
Can I use both Moon Fruit Serum and Bakuchiol Serum?
You certainly can, but we like to think of MOON FRUIT Serum as a step-up from BAKUCHIOL Serum. If you use them together you'd get the benefits of polyhydroxy acids (PHA) from BAKUCHIOL Serum + plant peptides from MOON FRUIT Serum which are both powerful ingredients for smoothing skin. You could also try alternating them each night. Either way, they are safe to use alone or together!
Can I use Moon Fruit Serum with an exfoliating product?
Retinol alternatives like Moon Fruit Serum are more gentle on the skin, so they can be used together with exfoliating products. However, we recommend patch testing first since everyone’s skin tolerance is different.
What is the difference between Moon Fruit Serum and Bakuchiol?
We suggest Bakuchiol Serum if you are new to smoothing treatments and to prevent signs of aging + hydrating skin.
Moon Fruit Serum as a powerful + potent treatment for all signs of aging, including fine lines, wrinkles, and loss of firmness. We suggest trying Moon Fruit Serum if you’re currently using a traditional retinol + want to keep up those results, but ditch the irritating side effects.
Is Moon Fruit Serum's packaging recyclable?
Yes, the glass bottle can be recycled after rinsing. The pump cannot be recycled and should be disposed in the trash.
Our cardboard is made from FSC certified paper and recyclable
- Caitlin L.Verified BuyerReviewingMOON FRUIT 1% Bakuchiol + Peptides Retinol Alternative SerumI recommend this productAge 25-34Skin Type NormalSkin Concerns Acne, Anti-Aging, Oiliness, DrynessMy Skin Results Softer, HydratedRated 4 out of 5 stars1 week agoSo far so good!
Smells kinda funky but it’s fine! I haven’t noticed much of a difference since I’ve only used it a couple weeks but it locks in moisture nicely!! I layer it with the pink cloud moisturizer…. But they got rid of that so I’ll be bummed when I run out!
Incentivized reviewThis review was received as part of a promotion or in exchange for an incentive. The incentive was offered to both positive and negative reviews.Was this helpful? - Caitlin A.Verified BuyerReviewingMOON FRUIT 1% Bakuchiol + Peptides Retinol Alternative SerumI recommend this productAge 35-44Skin Type CombinationSkin Concerns Anti-Aging, AcneMy Skin Results Brighter, Smoother, Softer, HydratedRated 5 out of 5 stars4 weeks agogreat alternative to retinol
I added this to my daily regimen and the texture of my skin is feeling much better without the side effects retinol can cause.
Incentivized reviewThis review was received as part of a promotion or in exchange for an incentive. The incentive was offered to both positive and negative reviews.Was this helpful? - Jaime W.Verified BuyerReviewingMOON FRUIT 1% Bakuchiol + Peptides Retinol Alternative SerumI recommend this productAge 45-54Skin Type NormalSkin Concerns Anti-Aging, Dark Spots, DullnessMy Skin Results Smoother, Hydrated, Improved fine lines + wrinklesRated 5 out of 5 stars4 weeks agoThis is nice!
The Moon Fruit is now a staple in my night skin care routine. Love it!
Was this helpful? - Marjorie W.Verified BuyerReviewingMOON FRUIT 1% Bakuchiol + Peptides Retinol Alternative SerumI recommend this productAge 55+Skin Type NormalSkin Concerns Anti-AgingMy Skin Results Glowing, FirmerRated 5 out of 5 stars1 month agoStunning
Just today someone told me I looked stunning. The serum helps my skin look useful for my 71 years. I switched to this retinol serum because the retinol led to dry eye.
Incentivized reviewThis review was received as part of a promotion or in exchange for an incentive. The incentive was offered to both positive and negative reviews.Was this helpful? - Maya N.Verified BuyerReviewingMOON FRUIT 1% Bakuchiol + Peptides Retinol Alternative SerumI recommend this productAge 55+Skin Type OilySkin Concerns Anti-Aging, Acne, Pores, Oiliness, DullnessRated 4 out of 5 stars1 month agoNice texture, results pending!
I quit using Rx Retin-A last year, since I'm concerned about the toxicity of the stuff. I've been using this product nightly for almost two weeks. I can't say I see any improvement in skin texture YET, or in firmness or fine lines. It hasn't helped with clogged pores yet either, but in fairness that's not an advertised benefit. I can tell you that it hasn't caused any breakouts or irritation. There's no noticeable aroma to it, so it should be fine for sensitive noses like mine. The consistency is thin and non-greasy. Lovely packaging, as always for Herbivore. I usually don't use a serum, since I like to keep my skincare routine to just three steps: cleanse, tone, moisturize. After all, any ingredient that a serum can offer could also be found in a toner or moisturizer, so I'm not a believer in complicated skin care routines. But Herbivore was having a sale and I thought I'd give this serum a whirl. Jury still out!
Incentivized reviewThis review was received as part of a promotion or in exchange for an incentive. The incentive was offered to both positive and negative reviews.Was this helpful?

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