









NOVA 15% Vitamin C + Turmeric Brightening Serum
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A potent brightening serum that combines the clinical strength of 15% THD vitamin C with super root turmeric to visibly improve dark spots and even skin tone while being gentle on skin.
Product details
Recommended for: all skin types.
Target concerns:
- Dullness
- Dark spots
- Uneven skin tone
NOVA is powered by THD vitamin C—a highly efficacious, oil-soluble ingredient that deeply penetrates the skin to brighten dark spots and
improve hyperpigmentation. At a potent level of 15%, this treatment gives skin an immediate boost of radiance and significantly brightens skin in seven days. Best yet, the powerful formula is gentle on
sensitive skin, so everyone can enjoy its incredible benefits.
A key ingredient in NOVA is antioxidant-rich super root turmeric which gives this serum a ginger-like smell that fades upon application.
Scent: Turmeric, ginger-like
Texture: Silky, creamy
Color: Pale yellow
How to use
- Apply 1-2 pumps onto skin after cleansing and before moisturizing.
- For additional skin-tone-evening benefits, use 2-3 drops of LAPIS facial oil as the final step before applying SPF
*Store in a cool, dry place and out of direct sunlight.
Ingredients
KEY INGREDIENTS
- 15% THD Vitamin C: An ultra stable Vitamin C that improves the look of hyperpigmentation.
- Turmeric: An organic super root packed with antioxidants that helps even skin tone.
- Arbutin: Naturally derived from bearberry, helps even discoloration and tighten the look of pores
Full list of ingredients:
Aqua/water/eau, Tetrahexyldecyl Ascorbate, Glycerin, C9-12 Alkane, Sodium Stearoyl Glutamate, Propanediol, Cetearyl Olivate, Sorbitan Olivate, Arctostaphylos Uva-Ursi Leaf Extract, Curcuma Longa (Turmeric) Root Extract, Terminalia Chebula Fruit Extract, Terminalia Ferdinandiana Fruit Extract, Hyaluronic Acid, Polyglyceryl-6 Stearate, Sclerotium Gum, Polyglyceryl-6 Polyricinoleate, Sodium Levulinate, Sodium Anisate, Melia Azadirachta Flower Extract, Coco-Caprylate/Caprate, Butylene Glycol, Melia Azadirachta Leaf Extract, Ocimum Sanctum Leaf Extract, Sodium Phytate, Averrhoa Carambola Fruit Extract, Polyglyceryl-6 Behenate, Ocimum Basilicum (Basil) Flower/Leaf Extract, Tocopheryl Acetate, Echinacea Purpurea Extract, Ananas Sativus (Pineapple) Fruit Juice, Corallina Officinalis Extract, Leuconostoc/Radish Root Ferment Filtrate, Citric Acid
Recycling
INSTRUCTIONS
- Place outer carton into paper recycling.
- Rinse the glass bottle thoroughly, and recycle.
- Unfortunately pumps cannot be recycled at this time due to their many mixed parts. That's why Herbivore is moving to pumps that contain post-consumer recycled materials. Please dispose of them properly.
As an ultra-clean, plant-based brand, we make our products, source ingredients, and design packaging to be gentle on the planet and on our bodies. By avoiding synthetic ingredients, we ensure that our products are as biocompatible as possible. We package primarily in glass and paper, using recyclable plastic only where absolutely necessary. Always trying to reduce our footprint further, we are looking into ways to reduce and 100% eliminate all virgin plastic from our packaging by 2025.
Clinical Results
In a blind use test on 65 men and women (ages 25-59 yrs), participants reported the following results after 7 days of twice-daily use:
- Brighter skin in 7 days
- No new breakouts
- No irritation

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Frequently Asked Questions
Can Nova be used around the eyes?
Yes, Nova is safe to use around your eyes; however, we highly recommend using Super Nova Eye Cream for brightening around your eyes, as it was formulated specifically for this area. Nova has a higher percentage of vitamin c that some might find irritating to the thin skin around your eyes.
Will Nova help with scarring/hyperpigmentation?
Nova is proven to help improve discoloration and dark spots as well as help with overall skin texture that may be a result of scarring.
Can I spot treat or use it all over my face?
You can either spot-treat or use all over your face, it’s up to you!
When should I use this?
We recommend using Nova in the morning after cleansing your face.
- AkuaVerified ReviewerReviewingNOVA 15% Vitamin C + Turmeric Brightening SerumI recommend this productAge 25-34Skin Type CombinationSkin Concerns Dark Spots, Dryness, Dullness, Pores, SensitivityMy Skin Results Brighter, Improved blemishes, Improved dark spots, Hydrated, GlowingRated 5 out of 5 stars2 hours agoBrightening beauty
Complimentary from herbivorebotanicals I love the fact that this serum is both vitamin c and turmeric based. Two brightening components for the skin since I’ll be working on removing hyperpigmentation and evening out my unbalanced tone. I love the way the product absorbs and after a few uses I can see the difference in my skin’s glow.
Was this helpful? - IngkaraiymVerified ReviewerReviewingNOVA 15% Vitamin C + Turmeric Brightening SerumI recommend this productAge 25-34Skin Type NormalSkin Concerns Dark SpotsMy Skin Results Brighter, Smoother, Improved dark spots, Glowing, Even skin toneRated 5 out of 5 stars14 hours agoAbsolutely recommend this !!
This NOVA 15% Vitamin C + Turmeric Brightening Serum IS AMAZING! I’ve always had dull, uneven skin tone with some dark spots and I used to always apply bb cream or foundation to hide it but after just one week of using this brightening serum, my skin looked noticeably brighter, more even, and glowy.The formula is gentle and absorbed quickly without irritating my skin . My dark spots started to be less noticeable , and my overall skin tone looked smoother and more even!!
Was this helpful? - JennyVerified ReviewerReviewingNOVA 15% Vitamin C + Turmeric Brightening SerumI recommend this productAge 25-34Skin Type DrySkin Concerns Dark Spots, Acne, Dryness, SensitivityMy Skin Results Brighter, Smoother, Improved dark spots, Clearer, Improved dark circlesRated 5 out of 5 stars16 hours agoBest Vitamin C Serum
I needed to implement a Vitamin C serum into my routine and the improvement I’ve seen on my dark spots is truly amazing. It’s very lightweight and works well with my sensitive skin. I wish I would have found this sooner. 10/10 recommend! Gifted by Herbivore Botanicals.
Was this helpful? - kaitlynVerified ReviewerReviewingNOVA 15% Vitamin C + Turmeric Brightening SerumI recommend this productAge 18-24Skin Type CombinationMy Skin Results BrighterRated 5 out of 5 stars16 hours agoBrightening Delight
Complimentary from herbivorebotanicals The Herbivore Botanicals NOVA 15% Vitamin C Serum has completely elevated my skincare routine. After just a few uses, I noticed my skin looked noticeably brighter, more even, and had that healthy glowy look I’m always chasing. The texture is lightweight and sinks in beautifully, it feels amazing on the skin, with no stickiness or irritation. I especially love how it layers seamlessly under sunscreen and makeup. This serum gave my complexion a refreshed and radiant boost. I’ll definitely be keeping it in rotation.
Was this helpful? - SusanaVerified ReviewerReviewingNOVA 15% Vitamin C + Turmeric Brightening SerumI recommend this productAge 35-44Skin Type CombinationSkin Concerns Dark Spots, Pores, Anti-AgingMy Skin Results Smoother, Brighter, Glowing, Hydrated, Even skin toneRated 5 out of 5 stars17 hours agoSkin looks brighter
This brightening serum is lightweight and absorbs quickly. My skin looks brighter and more even-toned. I'm excited to see the continued results. It’s so refreshing. Plus, the citrus scent is very pleasant. I received this product complimentary from Herbivore in exchange for my honest review.
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