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Which smoothing serum is right for me? MOON FRUIT vs. BAKUCHIOL

If you’ve landed here thinking: “Wait, which serum is right for me: MOON FRUIT or BAKUCHIOL?” You’ve come to the right place. Here, we’re breaking down the benefits of each + how to choose the one that is right for your skin + goals.  

BAKUCHIOL SERUM VS. MOON FRUIT SERUM 

Bakuchiol Serum vs. Moon Fruit Serum

 

BAKUCHIOL Serum is our go-to treatment for preventing fine lines + wrinkles, + plumping skin with hydration. This formula is made with polyhydroxy acid (PHA) + the whole extract from the babchi plant which is rich in bakuchiol—the ingredient that mimics the benefits of traditional retinol. 

Choose BAKUCHIOL Serum if: 

  • You’re a skincare beginner or new to smoothing treatments 
  • You’re looking to prevent signs of aging 

MOON FRUIT Serum is our new, clinically-effective, powerhouse formula that treats multiple signs of aging with ultra-potent 1% bakuchiol isolated from the babchi plant—nature’s retinol alternative. Paired with plant peptides + antioxidant-rich superfruits, this powerful ingredient smooths fine lines + wrinkles and restores the look of skin firmness on the face + neck. 

Choose MOON FRUIT Serum if: 

  • You’re looking for an alternative to traditional retinol that offers the same benefits
  • You’re looking to treat multiple signs of aging 
  • You’re seeking a pregnancy-safe alternative to traditional retinol 

 

CHEAT SHEET 

BAKUCHIOL SERUM 

MOON FRUIT SERUM 

Best for beginners 

Best for current retinol users  

Prevents fine lines + wrinkles

Treats all signs of aging 

Gentle, sensitive-skin safe formula 

Clean, natural alternative to traditional retinol 

Hydrates skin 

Firms skin